Maximize Conversions with Expert CRO
Enhance your website's performance by optimizing user experience, ensuring every visitor has the best chance to convert into a customer.
Turn Traffic into Customers with Optimized Conversion Strategies
Our Conversion Rate Optimization services enhance your website's performance, ensuring a seamless user experience that drives more conversions. Through careful analysis and strategic adjustments, we help you turn more visitors into loyal customers.
Improve User Experience
Increase Conversion Rates
Maximize ROI from Traffic
Maximize Your Conversions. Consistently.
At Three Folders, we implement CRO techniques to optimize your website's performance and experience, ensuring a higher conversion rate.
CRO Analysis and Strategy
With an in-depth data analysis we pinpoints holes in your funnel and
apply proven onsite fixes that address copy, design, CTAs, and more.
Ongoing Testing and Tweaks
Continuous A/B and multivariate testing that drives better results with each iteration. Ensuring every tweak results in a higher conversion rate.
Tools We Master
Client Testimonials
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Our approach for success
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Evaluation
Before we begin, we conduct a thorough analysis of your website. You receive a detailed report highlighting strengths, weaknesses, and opportunities for significant conversion rate improvements.
Strategy
We assess your current website performance, user behavior, and conversion funnels. Based on this analysis, our team develops a customized strategy to optimize your site's conversion rates and user experience.
Execution
Optimizations are implemented, tested, and refined based on your strategy. We handle everything from A/B testing and user feedback to design tweaks and content adjustments.
Rinse and Repeat
As conversions increase and user engagement improves, we continuously refine and optimize your site. Every element is tested and adjusted for maximum performance.
Why Three Folders?
By choosing us, you a partnering with a team dedicated to your success. Your success is our priority, and we will be with you every step of the way.
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Frequently Asked Questions about CRO
A CRO (Conversion Rate Optimization) evaluation is a comprehensive assessment of your website's ability to convert visitors into customers or leads. This process involves analyzing various elements of your site, such as user experience, design, content, and technical aspects, to identify areas that may be hindering conversions. The goal is to understand how users interact with your site and to uncover opportunities for improvement.
We utilize a robust suite of CRO tools to assess and enhance your site's performance. Starting with Lucky Orange, we gain insights through dynamic heatmaps, session recordings, form analytics, and conversion funnels. This visualization helps us identify what works and what doesn’t, so we can craft a tailored action plan. For implementing and testing changes, we rely on VWO for A/B testing and in-depth analysis. These tools allow us to track progress and ensure ongoing improvements to your site.
While we technically can run multiple tests simultaneously, it's not always the best practice. Running two or three A/B tests at once can complicate the results, making it hard to identify which change had the most significant impact. However, conducting multiple tests concurrently allows for quicker evaluation and faster results. We collaborate with each client to assess the best approach for their website, based on our analysis of the necessary improvements. Together, we will determine the most effective testing strategy.
The elements you can A/B test on a website are virtually limitless. You can test everything from design and user experience to content and pricing models. Commonly tested elements include fonts, colors, calls to action, element positioning, free trials, short versus long copy, videos, navigation, and form fields. At Three Folders, our team will leverage their expertise to identify the most critical tests for your site's success. As we start to see improvements in your conversion rate, we'll move on to testing secondary elements to further optimize your site.
Unfortunately, there isn't a straightforward number we can provide. In simple terms, determining the necessary number of visitors depends on calculating what will be statistically significant. This involves using factors such as your current conversion rate, the desired improvement, the number of test combinations, your average daily visitors, and the percentage of visitors included in the test. It may sound complex, but rest assured, when you work with Three Folders, we handle all those calculations for you.